A logo is a wordmark, graphic image, abstract symbol, or combination used to identify an organization. It only becomes associated with a brand through consistent use and a ton of exposure.
A logo is a visual reminder of what the organisation and business stands for and portrays the message an organisation or brand is trying to convey. This may be a playful organisation, a vibrant brand, a serious one and so much more.
A logo plays around with colour psychology when it comes to different aspects of bringing the logo to life: Different colours symbolise different things an example, the colour blue is associated with trustworthiness and reputability and you will notice brands that want to convey this message will initially start off with these colours or rebrand to suite the said colour.
Red is associated with strength and dominance and companies or brands that want to portray this will incorporate the colour into their identity.
A logo will also portray the audience it intends to reach. This is noticeable in products that are baby-friendly which would ordinarily feature a baby on their logo, this brings an association of the product with the target audience.
Here at Dudusquad, we assist brands in finding their identity, we will ask you all the right questions before we come up with a logo to understand your need, your vision and the audience you are looking at. With this information, we will create a logo that suites all your needs.
There’s a reason why successful companies invest in branding and give their logos an upgrade. It realigns the logo with the company’s mission.
Feel free to reach out to us by email at wanadmin@dudusquad.com if you want to stand out with your brand!
EVERYTHING LOGO
