The famous phrase ‘Content is King’ among marketers was made popular by Bill Gates in 1996 after
he wrote an essay titled “Content is king”. In this essay, he stated that content marketing
would earn real money on the internet.
We live in the digital era and his words have come to pass. A business operating in 2022 cannot
survive without an online presence. Content comes in various forms: fliers, posters, billboards,
videography and photography. We can say content marketing is vital for a successful business or even
individuals such as influencers and digital brand ambassadors.
Content has been observed to deliver success; most businesses are engaging content creators
(influencers) to curate content in a personalized manner so that the brand’s audience reach is scaled
and ensures your audience stays around, which gives you a platform to reinforce a positive brand
image.
We have seen BLACK FRIDAY concepts being pushed during November on digital media platforms
through catchy videos, unique posters and banner ads.
At Dudusquad, we know you are inspired to get your business into the content marketing space to
give you the extra mile. Feel free to reach out to us, we will offer you solutions on the best content to
use in engaging your prospective clients.